About Us

Built from real industry experience with one mission in mind: to create a connected, intuitive, and transparent pre-construction workflow that empowers developers, brokers, and sales teams to operate with confidence at every stage.

DealPortal was founded by a Real Estate Broker who spent years working closely with multiple Real Estate Developers. Together, they navigated the fast-paced world of pre-construction sales, where being live on the sales floor meant adjusting pricing in real time, responding to buyer momentum, and making strategic decisions as conditions changed. In these high-pressure moments, accuracy and transparency were essential. Teams needed instant clarity to maintain buyer trust and keep sales moving at the pace the market demanded.

Behind the scenes, the tools supporting pre-construction sales weren’t built for the urgency of launch days, with pricing, allocations, and availability often managed in spreadsheets that required constant manual updates. Beyond the sales floor, teams still had to prepare contracts, track deposits, manage allocations, reconcile amendments, generate reports, and keep everyone aligned through daily notifications, all through time-consuming manual effort.

This is where DealPortal evolved. What began as a solution for real-time sales strategy grew into a platform that supports the entire pre-construction journey.